Instagram and Facebook trends to watch out for in 2023

As we head into 2023, there are a few social media trends to watch out for. Here are three of the most important:

1. Increased use of live video streaming

2. More interactive content, such as quizzes and polls

3. A rise in "dark social" sharing, which is content shared directly between friends and family (through messaging apps, email, instant messaging etc), rather than being broadcast more widely across social media networks.

With these trends set to shape the coming years, it’s important for businesses to be ahead of the curve when it comes to their social media strategy. Live video streaming can give customers an insight into how your business works or what goes on behind the scenes - something they may not be able to experience in person. Similarly, interactive content gives users a chance to engage with your brand in ways that weren’t previously possible. And lastly, “dark social” sharing allows targeted messages to reach specific audiences that weren't available before.

By staying on top of these trends and adjusting your social media strategy accordingly, you can ensure that your business stays ahead of the competition. By understanding and utilizing these trends, you’ll be able to maximize the impact of your social media presence and reach more potential customers than ever before. So don’t miss out on the chance to get ahead - start planning now!

Whether you’re a small business or large corporation, these social media trends will be integral in helping you to achieve success in 2023. Keep an eye on them, and make sure that you adjust your strategy accordingly so that you can take full advantage of all they have to offer! Good luck!

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